Making the Most of Twitter for Academics

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Are you struggling to get the hang of Twitter? Or, indeed, struggling to see the point of it at all? If so, this course is for you. In Making the Most of Twitter, I show you how to get started with this powerful and versatile social media tool. With nearly two hours of video material (with full transcripts), I walk you through Twitter’s main features, providing many examples of how it can be used to promote and share your research, and also to find useful information. We’ll cover the absolute basics before moving on to more sophisticated techniques and third-party tools to enhance your Twitter experience. Some of the questions I address include: How do I share my research on Twitter? Who should I talk to, and how do I find them? How much time should I spend on Twitter? What shouldn’t I say? How can I measure my effectiveness on Twitter? What can’t Twitter do? How do I avoid the pitfalls? Who is the target audience? This course is designed for people who are completely new to Twitter or have very little experience. It's probably not suitable for anyone who is already using Twitter regularly.
  • Introduction
    00:06:15
    • Hello & Welcome
      00:06:15
  • Getting Started
    00:14:07
    • Creating a Twitter account
      00:02:59
    • Crafting a Strong Profile
      00:06:23
    • Navigating the Twitter interface
      00:04:24
  • Interacting on Twitter
    00:10:36
    • Interacting on Twitter
      00:10:36
  • Following Users & Conversations
    00:17:52
    • Following users on Twitter
      00:06:42
    • Hashtags & Chats
      00:05:09
    • Finding & Creating Lists
      00:06:01
  • Tweeting
    00:23:10
    • Tweeting
      00:00:09
    • What to Tweet
      00:10:20
    • Your First Tweet (and deleting tweets)
      00:03:14
    • When to Tweet
      00:03:56
    • Tweeting Links and Multimedia
      00:05:09
  • Searching
    00:05:18
    • Searching Twitter
      00:05:18
  • Etiquette & Safety
    00:08:29
    • Etiquette & Safety
      00:08:29
  • Measuring your Success with Analytics
    00:04:10
    • Twitter Analytics
      00:04:10
  • Twitter Tools
    00:17:03
    • Twitter Tools
      00:17:03
  • Settings & Privacy
    00:11:01
    • Settings & Privacy
      00:11:01
  • Case Study: Our Mutual Friend
    00:01:49
    • Our Mutual Friend Twitter Project
      00:01:49
  • Conclusion & Next Steps
    00:00:31
    • Thank you and goodbye
      00:00:31
  • Extra material
    00:01:08
    • Keyboard shortcuts
      00:00:33
    • Glossary
      00:00:33
    • Action plan
      00:00:31
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